Littlefield Agency is excited to announce that it has promoted Chris Kizer to Analyst.
From his time at Pennwell, Kizer developed both account management and analytics skills that he brought with him to his position as one of the agency’s account managers. His talents have been such an asset to the clients he works on, the agency wanted all clients to see the same benefits.
“Today’s buyers are more connected than ever,” said Kizer. “Collecting and analyzing the signals they send is a huge piece of the puzzle, but finding a strategic way to leverage those signals is the exciting part. This great opportunity enables me to help bring that to the table.”
As Analyst, Kizer will conduct real-time monitoring and post-campaign analysis and manage A/B testing on digital campaigns for all clients. This will ultimately drive more efficient campaigns and ROI for clients.
“The fact that we are going deeper into the analysis of a brand’s customer information and sales performance to gain insights well beyond what Google Analytics offers is going to drive more sales opportunities for our clients and will be critical to the future success of our agency,” said David Littlefield, founder and CEO of Littlefield Agency. “We are excited to have Chris step into this new position at our agency as a full-time analyst.”